During the last decades the improvement in the life’s standards accelerated growth speed in the consumer goods production and, consequently, in the packaging printing and labeling of goods. The packaging printing companies need to serve consumers quickly, safely and efficiently with the most sustainable solutions. These companies are pushing to maximize their positive impact and minimize any negative carbon footprint on the environment. Packaging strategies are often re-assessed to analyze their contribution to this overall impact.
Packaging printing is usually viewed by consumers and media as a stand-alone product. This ignores its fundamental function, which is to protect, distribute and display goods. Without packaging food rots, fragile products get broken and distribution becomes hazardous, with the result that the entire supply chain becomes hugely inefficient. According to an ECR Europe study, in Western Europe at most 3% of food spoils before it reaches the consumer. This percentage increases up to 50% in the developing countries. So, packaging printing is a very important social assignment.
Similar consideration could be done also for other consumer goods. Packaging makes a major contribution to this prevention of waste and, in line with this purpose, it is fundamental to produce “sustainable” packaging to help in preserving the environment.
With a low environmental impact, the production of packaging printing is today a need and a challenge as it has to remain attractive and consistent with brand concept and image as well as the retailer’s store image while minimizing its environmental impact.
Besides the food packaging printing, CD/DVD packaging printing is also popular around the world. If you want to have your own CD/DVD packaging, we can fulfill your desire. And you need to know some key points about CD/DVD packaging, such as: templates, colors layout and bleeds.
A professional graphic designer will always add ‘bleed’ to their CD and DVD packaging printing artwork. Bleed is the method designers use to ensure that the CD and DVD packaging they get back from their printing company doesn’t have ugly white borders around the edges. You see, despite all the recent advances in printing technology some movement – albeit only a fraction of a millimeter – still occurs during the CD and DVD packaging printing process.